Customer Data Platforms (CDPs) put all customer data in one place to power customer experience and marketing as cookies die out. They're in demand by the most advanced loyalty programs, called Loyalty Artisans by Ellipsis & Company, and there are now over 500 installations across Australia and New Zealand. Mi3Australia is building the definitive list of users of (in order of # of clients) Segment (31), Tealium (26), Lexer (19), Adobe (14), Optimizely (8), mParticle (8), Salesforce (5), Microsoft (3), Amperity (2), Celebrus (2), Sitecore (2) and Meiro (1).