August 1, 2023

The OnePass rewards program is Wesfarmers "big customer data play…

The OnePass rewards program is Wesfarmers "big customer data play and loyalty scheme when fully up and running will work across all of the retailer’s flagship brands".

Written by

Tim Tyler

Managing Partner

updates

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Air New Zealand’s Airpoints becomes Koru in April

From April 2026 the Airpoints program transitions to Koru and will include a new top tier, Koru Black, equivalent to the likes of Qantas Platinum One.

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New gift card expiry rules extend to loyalty program redemptions

New gift card expiry rules took effect from 16 March requiring gift cards to carry an expiry date of 3 years from the date of sale. This includes gift cards redeemed in loyalty programs where points…

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Cashpoints launched a Shopify app for real time issue and redemption…

Cashpoints launched a Shopify app for real time issue and redemption of rewards.

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The OnePass rewards program is Wesfarmers "big customer data play…

More insights

Join 2,000+ loyalty professionals.

Join 2,000+ loyalty professionals.