Symbion (a national wholesaler of healthcare services and products serving 3,850 retail pharmacies and 1,800 hospital customers across Australia) launched Symbion Rewards in January last year with EonX. Since then members have used their rewards to pay $1.3 million worth of bills (including school fees, rent, utilities and ATO bills), redeemed $388,000 worth of gift cards and transferred to Qantas Points and Singapore Airlines KrisFlyer miles